Using SnapComms for Digital Signage

OVERVIEW

Digital Signage is a powerful way to get messages seen. The SnapComms offering for Digital Signage is based on the Screensaver channel. Content Administrators use the SnapComms Content Manager to design and publish Screensavers to Windows PCs that are connected to monitors or TV devices dedicated to Digital Signage. The Screensaver may be a combination of images, text, videos, links and a slideshow which rotates a series of images at specified duration. Step-by-step instructions on creating a Screensaver can be found in the Creating Screensavers article.


TECHNICAL PREREQUISITES

Below are some technical considerations when using the SnapComms Screensaver channel for Digital Signage:

  1. The PCs where Screensavers will be sent to must have access to the internet

  2. The PCs must meet the minimum system requirements for Windows, laid out in the Minimum Requirements article

  3. The SnapComms Desktop App must be installed on the Windows PCs used for Digital Signage

  4. If using videos for Screensaver, the video must be accessible without the need to authenticate


BEST PRACTICES

Resolution
Make sure that your creative design works across different screen sizes, from compact-sized laptops to super-sized screens typically found in communal areas or foyers.

Effectiveness
Keep Screensavers active long enough to register to your target audience but not so long that they become overlooked. 

Information Classification
Because Screensavers displayed in Digital Signage are able to be seen by people other than employees, avoid featuring commercially-sensitive or confidential messages in your content.

Group Policy
Group Policy takes precedence over SnapComms Screensaver settings. To ensure your SnapComms Screensaver operates smoothly without unexpected interruptions for Digital Signage, make sure that Screensavers are not controlled by Group Policy. Please refer to the App Profile article for recommendations on the SnapComms Screensaver settings.

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